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Perspective Design Blog

Read some stuff that we have written! We love writing about ways that you can use your website and other online marketing tools to develop your business.

Smart Energy Grant

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James Cartwright 27/11/20 15:12
Smart Energy Grant

Our business is passionate about the environment! We have taken steps to reduce our energy consumption, lowering our carbon emissions for our loved local community. As a business we have invested in energy saving appliances. This will make a huge difference to the environment and this is just the start of our sustainable journey.

Eat the Frog

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Diane Cartwright 22/11/19 10:57
Eat the Frog

Eating a frog. Paints a real picture doesn’t it? Ok, so we might not literally be talking about eating a frog, but rather we’re talking about those jobs on the to-do list that we just don’t want to face. It's almost like when you’re a child and there’s that one food on your plate that you can’t stand or don’t want to eat. My parents used to say, “Eat that bit first to get it out of the way!” Every to-do list has that one job that you don’t want to do, but here’s what Brian Tracy, writer of ‘Eat the Frog’ has to say about keeping on track with our to do list. The message is simple, sometimes there are jobs on our to-do list that need to be approached like eating a frog. Get it done first, so you don’t spend half of your day thinking or worrying about it.

Having said that, it never feels easy, especially when you’re getting started. Even if you’re feeling highly motivated to keep your business moving, your best plans can still get derailed.

To help you win the battle, we’ve combined the tips shared by Brian Tracy in his international bestseller “Eat that Frog: 21 Ways to Stop Procrastinating and Get More Done in Less Time” with our own tried-and-tested productivity tips to give you the productivity short cut you deserve.

Family vs Business - Finding a Healthy Balance

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James Cartwright 12/11/19 10:00
Family vs Business - Finding a Healthy Balance

It’s never easy to find the right balance of family and business when you’re a business owner or entrepreneur.

You have a responsibility to ensure that your business performs as highly as it should. And as we all know, there are times when we need to make sacrifices; burn the candle at both ends and give up some of our free time to make our venture work. This is especially true when you’re just getting your business off the ground.

It’s easy to get sucked into the trap of putting work first, not seeing as much of your kids or family as you’d like and missing many of their milestones.

Trying to balance your family and business is always going to be difficult, increasing your stress levels and causing you to underperform both at work and at home.

Follow the tips we share below and you’ll find it much easier to juggle your responsibilities, take care of your loved ones and drive your business forward towards success.

10 Ways to be More Productive

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James Cartwright 05/11/19 10:00
10 Ways to be More Productive

Whether you’re working from home, a studio or a co-working space, there are times when you feel like you’re not getting as much done as you could.

Although you’ve been sat in front of your computer for hours, your ‘to do’ list doesn’t seem to be getting any shorter. You’ve got a ton of deadlines coming up and so you’re starting to get worried; working extra hours, burning the candle at both ends and skipping breaks to try to catch up somehow.

But there is a better way.

Working at Home vs Working from a Studio: Which is Better?

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James Cartwright 01/11/19 12:08
Working at Home vs Working from a Studio: Which is Better?

When you’re working hard to get your creative idea off the ground, starting an e-commerce business or you’re working as a freelancer, deciding where to work can be tricky.

Should you avoid the daily commute by working from home or should you stick to a more traditional studio space where you can actually get stuff done?

Are you self-disciplined enough to ignore Netflix and the growing pile of dishes next to the sink? Or should you stick to a familiar routine that requires next to zero willpower and gets you out of the house?

The answer to this question is a very personal one, which can affect your business and happiness in a whole host of ways. Let’s compare the pros of both to help you decide.

5 Tips for a Healthy Work-Life Balance

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James Cartwright 22/10/19 10:00
5 Tips for a Healthy Work-Life Balance

Achieving anywhere near a healthy work-life balance is incredibly difficult these days, especially if you’re an entrepreneur or you’re just starting off in business.

There’s always so much to do, there are limited hours in the day and no matter how hard you work, it feels like your ‘to do’ list keeps growing, not shrinking.

You feel like you have obligations coming out of your ears, stress soon starts getting you down, and your relationships with family and loved ones start to suffer...

However, it doesn’t have to be like this.

What Payment Gateways Can You Use for Your eCommerce Business?

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James Cartwright 15/10/19 10:00
What Payment Gateways Can You Use for Your eCommerce Business?

When it comes to setting up your eCommerce business, you’ve poured plenty of blood, sweat and tears into making it all just right.

You’ve created the perfect product, done plenty of market research and might have even started to build your eCommerce website with our guidance. So far so good! You’re almost ready to open your virtual doors and welcome in all those orders.

But before you do so, you should give plenty of time and consideration to how you’ll accept payment from your customers and perhaps most importantly of all, how you can keep the transaction safe and secure.

How to Choose the Best Shipping Company for eCommerce

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James Cartwright 11/10/19 15:08
How to Choose the Best Shipping Company for eCommerce

Choosing the best shipping company for eCommerce isn’t always the easiest of tasks. You want to make sure that your product arrives in your customer's hands in perfect condition.

You want them to be impressed by the fast and efficient service.

You want to ensure that shipping costs fit into your budget, offer the right options when it comes to insurance, tracking and weight.

And if you can, you’d like the whole shipping experience to be as stress-free and as simple as possible.

So, where do you start? How do you know which eCommerce shipping solution to choose? Let us guide you through.

How to Choose the Best Shipping Method for Your Products

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James Cartwright 01/10/19 10:00
How to Choose the Best Shipping Method for Your Products

When you’re starting your online business, it’s vital that you consider how you’re going to get your product into your customer’s hands.

Get it right and you’ll have a happy and loyal customer who will tell the world about your brand and help drive your business towards greater success. Get it wrong and your products might arrive damaged, broken or tampered with, if they even arrive at all. Not to mention the potential of the customer complaining about your service to their contacts.